The Lingerie Football League, recognized as ‘the fastest growing sports league in the U.S.’ (Businessweek), today announced that Omaha, Nebraska has been awarded an expansion franchise in advance of the rapidly approaching 2013 LFL United States season.
yet-to-be-named franchise will play their home games at the
newly-constructed Ralston Arena, near Omaha, and is expected to compete
in the LFL’s Eastern Conference against the Baltimore Charm, Cleveland
Crush, Orlando Fantasy, Philadelphia Passion and Tampa Breeze.
LFL has become a global sports and cultural phenomenon. The
Ralston/Omaha metropolitan area and our brand-new facility, the Ralston
Arena, will provide a great setting for sports’ ultimate LIVE
experience,” said Curtis Webb, Ralston Arena General Manager.
“The Ralston Arena continues to be a state-of-the art facility that is
drawing interest from franchises and events all around the United
only three seasons of operation, the LFL has established itself as the
most successful female sports league in the United States, consistently
drawing sell-out crowds, setting record television ratings and
developing strong corporate partnerships in propelling the sport’s
soaring trajectory to rapid domestic and international growth.
comparison to popular multi-billion dollar sports franchises such as
the Ultimate Fighting Championship (UFC) or World Wrestling
Entertainment (WWE) through their first two seasons, the LFL has
achieved significantly more television viewership, attendance and growth
over the same initial period of time.
marks the first venture of the Las Vegas-based LFL into the ‘Heartland
of America’ with previous expansion markets being awarded in major media
markets primarily located on both coasts.
is perhaps the most under-rated sports market in the country. The
fanaticism around the support of local teams coupled with an incredible
state-of-the-art facility, made for a compelling story to bring LFL
Football to Football Town USA”, said Mitchell S. Mortaza, Founder & Chairman, Lingerie Football League, LLC.
league is expected to name at least one more 2013 expansion market in
advance of the league’s shift in its regular season schedule from a
fall/winter format to a spring/summer schedule.