Saturday, December 1, 2012

LFL Canada Sets The Standard For International Success In The Years To Come

By Jen Rodriguez
After a successful season in the United States, the Lingerie Football League has expanded into other countries worldwide. The first official international transition from the United States league was into Canada, and with it the LFL kicked off higher than the Skylon Tower on the Canadian grounds.
The success from the US league helped build the Canadian league into strong and successful one thus far. By using strategies from the US league and improving on them, the Canadian league and its following continues to grow. The popularity of this organization was able to get the attention from British Columbia’s CHEK television. CHEK Television agreed to cover all eight LFL Saturday Night Football regular season games, as well as the LFL Canada Lingerie Bowl. Along with CHEK Television, the LFL will announce another major Canadian broadcaster agreement as early as next week.
As this organization continues to grow and develop rapidly, one of the LFL’s goals continues to be branding the teams and athletes in the best way possible. Having athletes compete in the Canadian League after being star performers in the US league is something to keep an eye out. Green Bay Chill quarterback and US League MVP Anne Erler stuck out in Canada playing on the Saskatoon squad. Ultra competitive athletes like Erler strike the field hard, playing a style of football that grabs the attention of fans and creates a following. This is what the LFL is all about.
The launch of the United States league has helped establish a foundation and open doors for all the other international leagues to come. The Canadian league will be another stepping stone toward the worldwide future of the LFL. The first inter-league game in the history of the LFL, The Pacific Cup, is scheduled to take place when the Seattle Mist take on the BC Angels in Seattle on December 15th, 2012.
“This inaugural season of LFL Canada had an incredible resemblance to the first season of LFL USA in 2009. Knowing the success that followed in the US, we are incredibly encouraged about the potential of our sport in Canada”, said Mitchell S. Mortaza, Founder & Chairman, LFL Global, LLC.
“Oh Canada!”

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