Celestial Tiger Entertainment (CTE), the operator of the largest network of pan-Asian channels dedicated to Asian television, and Lingerie Football League, LLC (LFL) jointly announced today the signing of a first and exclusive licensing deal for CTE’s sports network KIX to bring the Lingerie Football League (LFL) to audiences in Asia.
its premiere in 2009, the LFL has been touted as the ‘fastest growing
sports league in the United States’ by NBC Sports and has drawn record
television ratings for US broadcaster MTV Networks.
are excited to partner with the Lingerie Football League to bring
America’s fastest growing sports league to Asia. The LFL presents tough,
sexy, and talented female athletes playing full-contact, American
football. At KIX, we promise our viewers the hottest action from around
the world,” said Betty Tsui, Vice President, Programme – KIX and Thrill,
Celestial Tiger Entertainment.
partnership with Celestial Tiger Entertainment is yet another step
towards building a global sport. We thank CTE for being the pioneers
that introduced LFL Football to Asia,” said, Mitchell Mortaza, Founder
& Chairman, LFL Global.
athletes in their uniform tops and bottoms as well as custom helmet and
shoulder pads, have played to sold-out crowds in the US. The (12)
twelve US franchises include teams such as the 3-time champion Los
Angeles Temptation, Las Vegas Sin and Chicago Bliss all of whom have
built an incredible international fan base. The enormous international
audience of LFL Football led to the formation and launch of LFL Canada
in 2012 followed by the premiere of LFL Australia in 2013 and LFL Europa
in 2015. The LFL is also the first-ever women’s sport to have attracted
its own video game set to be released in 2015.
promises viewers non-stop, heart-pumping sports action anchored by four
programming “pillars”: combat sports, action series, action reality and
action movies. The LFL will be a key program for its combat sports
pillar and will air first and exclusively on KIX in the first quarter of
2013 across the Pan-Asian region.